From the category archives:

Banking

Elaboration for @HDFC_Bank

December 22, 2011

Dear @HDFC_Bank, Normally when I write a post with an intent to get to somebody, I spend some time, do a little home work, have a point and then roll it out. Am doing this post in a hurry; because, you know, you’re trying hard to assist me on twitter but are unable to. If you [...]

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HDFC’s new style – Convex marketing

April 6, 2010

Convex marketing is the art of looking at things through a magnifying glass. If you haven’t bumped into the term already, don’t worry. I just made it up! :)

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SBH ‘Explore’d

February 3, 2010

After a very long time SBH announced ‘Explore’, a new range of services online. You know what I got when I opened the bank site?

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Emotional banking?

April 27, 2009

There’s this lady who works for some consultant that does business for HDFC Bank. She sells their financial products like loans and credit cards etc. I guess like most other marketing firms, they have a database of mobile numbers they keep calling every now and then to check if we need any financial products or [...]

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There’s competition out there!

October 19, 2007

When I first read the line “Everything is same except for the name”, I sincerely hoped it was not. Almost an year ago, I stopped operating my Savings Account with UTI for valid reasons. And when I learned that UTI is undergoing some transformation, was hoping that the change will pull me back to some [...]

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ICICI Strikes back!

September 3, 2007

Is it just me? Or does anyone else experience the same? At least 25% of the transactions with the banks become nightmares. This incident has been going on for a couple of weeks now with no solution. Well, there IS an ultimate solution provided the Branch Manager, finally! Read on… I deposited a cheque in [...]

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Pure Banking. Nothing Else!

April 9, 2007

The moment I opened my mailbox I could see one of the email subjects RE:’CaseID=001-152-985′Credit card… and I knew what the content was. Well, I was not trying guessing the response to my question or something in similar lines. I literally knew what the response was! (Because it’s the same email I receive for ANY [...]

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